KATALIA REID
Otago Polytechnic, New Zealand
FOLLY
‘Folly’ critiques consumerism and throwaway culture through the lens of jesters, fools, and clowns -social commentators through history who used humour to expose uncomfortable truths. The collection is a reflection on sustainability, conscious consumption, and the need for change within the industry, while also channelling the joy and creativity of fashion and design.
Crafted entirely from second-hand materials, ‘Folly’ features oversized silhouettes, mismatched patterns, and playful textiles to highlight the absurdity of consumer culture, while frayed edges and worn fabrics reflect the environmental and ethical consequences of overconsumption.
IG: @kataliafaye
Image credit: Models: Laurabelle Voight, Shea Irvine, Hannah Priest